Dear Nelson, In our previous email, we introduced you to our mission and our latest media. Today, I want to tell you about our work to replace single-use plastic with reusables and transform the way we make, use, and throw away Stuff. Plastic bottles are emblematic of today’s plastic crisis – they’re fueling the petrochemical build out, are the greatest source of plastic packaging pollution, and have a clear alternative: the reusable bottle. At the core of the plastics crisis lies the idea of ‘disposability,’ which we’ll tackle through a multi-year initiative to bring back the refillable bottle. With this campaign, we will: - Turbo charge deposit return systems to capture beverage bottles
- Call on Coca-Cola and other companies to prioritize reuse and refill, instead of single-use plastic
- Win policies that ensure the beverage industry sells a portion of its bottles in reusable containers.
This policy-forward solution will divert billions of plastic bottles from landfills and the environment, while demonstrating how we can build a circular economy. And we need YOUR help to make it happen. Here’s what you can do today to help: Our work continues – and we're glad to make you a part of it! After all, none of this would be possible without a Community of movers and shakers just like you. Thank you for taking action with us! Onward together, Sam and The Story of Stuff Team |
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